Have you ever found yourself in a position where you just didn’t know how to do “it”? Where Google searches were too general and friends just didn’t know? 

In June, I opened my Aesthetic practice in Santa Cruz. With the endless electronic needs, website, store, online presence, instagram-FB, blog, Flodesk (what’s Flodesk?), I found that I really can’t do everything myself. And didn’t have the time (or desire) to learn all that I needed to learn to be successful. I needed an expert. I needed an expert that could create, navigate, and explain all of this in a way I could understand. Like you’re talking to a kindergartener. 

Thank you to Kelli Preston at http://www.squarepeg-studio.com for the bangin’ website. She is beautiful. 

But for the rest of it, and there is a lot, I was lost. Enter Clare at www.animella.com. Clare (the electronic expert) has patiently helped me create a manageable electronic work flow so that I can concentrate on what I’m an expert at: creating the correct care balance for you to achieve healthy skin. 

When it comes to seeking advice on skincare, beauty, and aesthetic treatments, there are compelling reasons to consider hiring a licensed aesthetician rather than relying solely on information from Google or TikTok. 

• Professional Expertise: I am a trained and certified professional in the field of skincare and beauty. I have undergone rigorous education and hands-on training, enabling me to provide expert advice tailored to individual skin types and concerns. This level of expertise cannot be matched by the random information found online.
• Personalized Recommendations: I can assess your unique skin needs and create a customized skincare regimen or treatment plan. This personalized approach ensures that you receive guidance and treatments that are suitable for your specific skin issues, rather than relying on generic tips from the internet.
• Safety and Hygiene: I adhere to strict hygiene and safety standards, reducing the risk of adverse reactions or infections from skincare treatments. I use professional-grade products and tools, ensuring a safe and effective experience that may not always be guaranteed when following online DIY methods.
• Product Knowledge: I am well-versed in skincare products and ingredients and can recommend the most suitable products for your skin type and concerns. This can save you time and money, as you won’t have to experiment with various products found through online recommendations.
• Understanding Skin Science: I have a deep respect and understanding of skin biology and how different ingredients and treatments affect the skin. I can help you understand the science behind skincare recommendations and help you make informed decisions about your skincare routine.
• Treatment Expertise: If you’re considering professional treatments like facials, peels, or derma-planing, I am trained to perform these procedures safely and effectively. Attempting these treatments at home based on internet advice can lead to undesirable outcomes and potential injury.
• Continuous Education: I stay updated with the latest trends, technologies, and skincare advancements through ongoing education and training. Lots of training!!! This ensures that my advice and recommendations are based on the most current and reliable information.
• Professional Ethics: I have a code of ethics and professionalism that guides my practice. This includes respecting client confidentiality, maintaining a professional demeanor, and prioritizing your well-being.
• Accountability and Follow-Up: When you work with an me, you have a point of contact for follow-up questions, concerns, or adjustments to your skincare routine. This level of accountability is invaluable in achieving your skincare goals.
• Long-Term Results: I focus on achieving long-term skincare goals and help you realize and maintain healthy, radiant skin over time. In contrast, internet trends and quick fixes may not provide lasting results or address underlying issues.

As with hiring any professional, if you don’t absolutely LOVE the care you are receiving, try another. Choice is power. 

Great Love!